Esports are not the future, they are the present.

We have formed an elite team, with various profiles and years of experience in the gaming industry to ensure that both talent and brands feel properly represented as they deserve.

YOUFIRST is the best option for talent as we provide a full range of services to maximize their potential, from career management to financial and legal counsel, we will help you achieve your goals and to focus only on what’s important to you.

We are capable of delivering custom 360 solutions at a global scale for brands and agencies, to ensure maximum ROI on their campaigns, therefore increasing brand awareness in a safe, stable, playful and positive market segment. The best and nearly only, way to impact the new generations in their leisure time.

RYFT is a full service esports agency and advisory created by experienced esports and sports executives to propel the industry into the mainstream. RYFT helps organisations and brands expand within the esports ecosystem. The company, which has its HQ in Shanghai, has both Western and Chinese roots, making it one of the only agencies able to successfully operate in both the West and in China.

RYFT partnered with YouFirst Sports in 2019 to expand global operations and services.


Founded and managed by Quentin BRAVET and François GANDOLFI, SEVEN by YOU FIRST SPORTS is the French subsidiary of the You First group. SEVEN helps organisations and brands expand within the esports ecosystem providing turnkey esports projects. The company, which has its HQ in Paris, is devoted to the French market.



After a Neurofan consultancy and the Price testing with the main leagues in Spain, Campofrío decided to enter sponsoring La Copa LVP (main League of Legends cup) and Dreamcup (main amateur league) as a first step. To complete the action plan, You First decided to activate Snack’in sponsorship around the world of Esports. To do so, we proposed to sponsor a Content Creator (Sinapsis) of one videogame that had lots of hype in that moment (Apex Legends). We are doing weekly videos with him that include product placement and water mark in the lower right side corner. To finish the activation, we decided to create the first amateur Apex Legends tournament in Spain with a final price of a trip to Korea.



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