You First is a global talent management, brand services and content marketing holding group of agencies in the Sports and Entertainment industries. Founded in 2002, it operates in 14 countries through 21 offices, leveraging a powerful combination of global reach and solid knowledge of each local market.
More than a thousand talents in Sports and Entertainment trust You First. The agency manages the careers of more than 400 basketball players, 300 football players, 70 esports talents, and up to 100 talents in media. These include NBA and European League players such as Ja Morant, Serge Ibaka and Walter Tavares amongst others; football players such as Gerard Moreno, Alexia Putellas and Fabián Ruiz; athletes from other disciplines such as Ona Carbonell and Damián Quintero; esports talents, including Paracetamor or Kapo013 and other lifestyle talents and content creators from the entertainment industry.
You First also supports brands on an end-to-end integrated brand services and innovative solutions in digital assets, consulting, sponsorship, creativity, events, content production, and influencer marketing to more than 160 brands worldwide.
You First is formed by professionals with a deep team spirit, committed to conquering daily challenges, and loyal to their clients’ interests. Always by their side. Always on their side.
Miguel Alfageme (Chairman)
Fernando Martínez (Vice-Chairman)
Regino Olivares (Vice-Chairman)
Juan Aísa
Mónica Bachiller
Jerome Caille
Ignacio Izuzquiza
Philippe Marcel
Tomás Olano
Luis Sánchez de León
Mónica Bachiller (President)
Ignacio Izuzquiza
Tomás Olano
Luis Sánchez de León
The financial statements of U1st Sports, S.A. have been audited since the beginning of its activity. Since 2015, the annual accounts of U1st Sports SA, are audited by Ernst & Young.
Philippe Marcel (President)
Fernando Martínez
Regino Olivares