You First is a leading global talent representation agency that specializes in athlete representation and sports marketing.
With 22 offices in 12 countries we empower, feed, support talent and guide companies to communicate through sports & entertainment.
We represent more than 891 talents: 400 basketball players, 250 football players, in different leagues and countries and talents from other sports & entertainment fields.
We work with more than 135 companies whose communication strategy revolves around sports & entertainment.
As a company, we are based on three pillars: professionalism, service-oriented and being truly global. We are passionate, experienced and client driven.
Our services include large event management, sponsorship strategy and activation, content production, digital, social media and influencer activation. We maintain strong relationships with rights holders and clubs to ensure that we are recommending the best partnerships to meet our clients business objectives.
The Forbes list places us in 19th place worldwide, as the first Spanish sports agency and the 10th largest firm in Europe, according to this prestigious ranking.
Miguel Alfageme (Chairman)
Andrés Cano (Vice-Chairman)
Fernando Martínez (Vice-Chairman)
Regino Olivares (Vice-Chairman)
Juan Aísa
Mónica Bachiller
Jerome Caille
Ignacio Izuzquiza
Philippe Marcel
Tomás Olano
Luis Sánchez de León
Mónica Bachiller (President)
Ignacio Izuzquiza
Tomás Olano
Luis Sánchez de León
The financial statements of U1st Sports, S.A. have been audited since the beginning of its activity. Since 2015, the annual accounts of U1st Sports SA, are audited by Ernst & Young.
Philippe Marcel (President)
Fernando Martínez
Regino Olivares